Digital Marketing

Geo-Targeted for Elevated Performance

KEY ADVANTAGES

  • Digital Display Ads
  • Search Engine Optimization
  • Digital Retargeting
  • Meta-Search Marketing
  • Social Media Targeting
  • Search Engine Marketing

Our geo-targeted Digital Marketing Campaigns are crafted specifically for each of our hotels. By focusing on the consumer’s complete beginning-to-end Path to Purchase, we stand out from the industry’s typical reliance on shallow advertising activities.


Display Marketing & Retargeting

Our Digital Marketing Department offers revolutionary technologies to reach geo-targeted guests, optimizing our hotels’ web-direct bookings and reducing OTA commission expenses while improving brand awareness.  Through digital prospecting, social media marketing and retargeting efforts, Key places its hotels in front of targeted consumers who are in the market for their respected destinations.  Then, once ready to commit, Key connects the consumer to the hotel’s website for booking and retargeting should the consumer leave the hotel’s website.

Key Hotels and Marketing Digital Ads
Key Hotels and Marketing Digital Ads

Social Media Marketing

Our Digital Marketing Department offers the latest technologies to reach target consumers on social media platforms, optimizing our hotels’ web-direct bookings and reducing OTA commission expenses while improving brand awareness.  Through social media prospecting and retargeting efforts, we place our hotels in front of targeted consumers who are in the market for the respected destinations.  Then, once ready to commit, Key connects the consumer to the hotel’s website for booking and retargeting should the consumer leave the hotel’s website.

Key Hotels and Resorts Social Media Marketing Ads
Key Hotels and Resorts Social Media Marketing Ads

Search Engine Marketing

Key’s Search Engine Marketing (SEM) tools allow our hotels’ rates and inventory to be synced directly from their Property Management Systems to Google Hotel Ads, Bing and other search engines, displaying availability in real time on search pages and Google Maps for travelers that are ready to book.  Our experts at Key strategically manages our properties’ SEM campaigns.

Key Hotels and Resorts Search Engine Marketing
Key Hotels and Resorts Search Engine Marketing